The Jel Sert Company was founded in 1926 in Chicago and has remained a privately held, family owned business since then. For nearly 90 years generations of families have enjoyed Jel Sert products which include Royal Pudding, Jolly Rancher, Otter Pops, Fla-Vor-ice, Wyler’s Beverages, Wyler’s Italian Ice, Kool Pops and many other well-known brands sold throughout the United States.
Here is a brief history:
Jel Sert, 1926 Jel Sert’s first product was a gelatin dessert mix called Jel Sert, a name derived from combining “jelly” and “dessert”. Flavor-Aid, 1929 the concept of powdered mixes was very popular in the 1920s, and led to the 1929 introduction of the Flavor Aid® line of powdered soft drink mixes. Pop-Ice, 1963 the success of Flavor Aid in the 1950s led to the acquisition of the Pop-Ice ® Company in 1963. Fla-Vor-Ice, 1969 the brand Fla-Vor-Ice® was introduced to complement Flavor Aid, and quickly became the leading freezer pop in the United States. MONDO, 1991 MONDO® Squeezers were launched by Jel Sert in 1991. Strong promotions and national advertising have helped it become a well-known brand in the juice drink category. With the advantages of convenience and recyclability, MONDO provides more fun to children than the traditional juice-box. Otter Pops, 1996 Otter Pops® was acquired in 1996, and is the strongest freezer pop brand on the West Coast. Today, Jel Sert produces and sells more freezer pops than any other company in the world. Other brands produced by The Jel Sert Company include Wyler’s® / Wyler’s Light®, My-T-Fine / Royal, Frootee Ice, Kool Pops / Mr. Freeze.